Samsung employees often refer to Apple with code names. One of the most popular is “LO,” short for “Lovely Opponent,” people familiar with the matter said. Apple’s descriptor for Samsung, meanwhile, is Samsung, according to people with knowledge of the situation. Employees at the iPhone maker are often critical of its rival’s devices, pointing out software and hardware flaws behind closed doors.Apple might not like being so dependent on Samsung, but it has no other option for the time being.
The iPhone X is going to be the next phone to beat, and everybody knows that. But unlike other smartphone makers who are likely shaking in their boots at the thought of the iPhone X hitting store shelves in November, Samsung is in an entirely different position.
Yes, Samsung would like its phones to become as popular as the iPhone. But at the same time, Samsung is one of the iPhone X’s most passionate supporters.
Trending right now:
Article by [author-name] (c) BGR - Read full story here.